White papers


Why Investors Should Not Follow Indexes

All indexes are not created equal. Most advisors and many astute clients are aware of the fact that over the last twenty years, equity mutual fund investors have not only failed to beat the market as defined by the S&P 500 but their fund managers have also trailed their chosen benchmark.

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Investing for Success

There have been many studies, theorists and practitioners who have believed they have found the answer. The simple truth however, is that the market is such a complex and volatile system that no investor is capable of beating it entirely. However, there are a number of principles that have proven through time to be effective at guiding successful investment decisions.

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Addiction to Prediction®

Investors, like all people, are drawn to predictions; especially those that play to our natural fears of the unknown. Many of these portents and projections are intentionally constructed in a storytelling format designed to alleviate our anxiety over being uncertain.

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3 Easy Ways to Stop Making Mistakes and Start Investing Like a Business Owner

Many of today’s investors have lost their way when it comes to having an ownership perspective on their investments. Additionally, they lack interest in having clarity in their investment approach. We believe that today’s investors should stop making these emotional mistakes and start viewing their investment portfolios like business owners view their companies.

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